Pace Insights/Angie Porow

Angie Porow

angie-porow

Treasure hunting for insights is what I do daily as a Digital Strategist. Naturally fueled by curiosity and a heart for consumer engagement, I often look for the nuances and behavioral patterns that can be often overlooked. When I’m not searching for insight gold at Pace (or people watching for sport), I can be found hunting for hidden treasures and playing pirates with my four-year old son and my husband. While my family is not native to North Carolina, we do love to call it home!

online-content-analysis

Online Content Analysis Is The New SWOT

Based on the dynamics of today’s consumer-oriented marketplace, is SWOT the most suitable tool? Or is an online content analysis more effective? Let's explore.

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