We all know that blogging takes time, thought, motivation and passion about a particular topic. But life can overwhelm us, thus, making some of us blog quitters. But hold on! Don’t fall off the blogging wagon. Grab your content compass and find your way toward a topic that brings that feeling of excitement to the pit of your stomach. That is the type of drive that successful bloggers need.
As of February 2011, Technorati reported 156 million blogs in existence. However, many bloggers stop posting within the first three months. So, how do you keep the blog ideas flowing and build online content that ultimately engages your audience? Hopefully these tips will help you get back on track:
To be a blogger, you must blog. And the best way to become good at blogging is to do it a lot. In order for this to happen, it’s best to set a consistent schedule and blog on a regular basis. Make it a habit and part of your routine.
Set publishing goals for yourself to keep your blogging load manageable. If you realize your blog schedule is not meshing well with the other activities in your life, don’t be afraid to adjust as needed and scale back. Start out small and work your way up.
Once you have a schedule that works for you, consider getting your thoughts in order. Set an editorial calendar and spread your ideas out over a period of time. Think of it as working for a mini-newspaper and you’re the publisher. Keep a log of your ideas and fill in your calendar along the way.
After getting in the grove of blogging, you’ll start to notice which types of posts you enjoy writing most, and which ones generate the most reader response. Take this as an opportunity to make your blogging easier by developing consistent features or building templates to add to your growing calendar. Now it looks like you’re finding your niche!
It’s the spice of life, right? Who said every post has to follow particular guidelines or always include certain material? Invite guest posters from your industry or interest group to substitute for you on occasion. Or you could try conducting an interview that turns into a question-and-answer post. You can also change up the length of posts from short to longer, in-depth stories.
Above all else, enjoy yourself! Blogging should be an expressive experience to find likeminded readers and grow your own knowledge. Make new connections and discover new ways of thinking. The more engaging your content is to your readers, the more your readers will return the favor.
Hopefully, now you’re ready to get back on path toward successful blogging. If you’re already on it, what helpful tips and tricks have kept you from quitting? Please share in the comments!