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Engage or Disrupt? Maximizing Content Investment Through Email Marketing

The development of a detailed email marketing strategy can lead to increases in ROI. In our whitepaper, we explain how to develop your strategy in detail.

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Using Fashion and Technology to Create Unique Customer Experiences

Fashion and technology both embody innovation. When the two unite it can be a powerful way to connect consumers to brands they love and provide distinct shopping experiences.

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The Importance of Online Customer Reviews

Aside from word of mouth, I often research products based on customer reviews, and with the holiday season approaching, I thought I would speak to you, as a digital marketer, about all the benefits online customer reviews offer your website.

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Setting The Record Straight: Debunking Six Content Marketing Myths

While there are many different ways to go about creating and distributing your content, there are some well-known content marketing myths that may be stopping you on your path to greatness.

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science-of-storytelling

The Science of Storytelling

What makes a story good? To find out, I spoke to two of Pace’s sharpest minds, from two very different fields: Cinnamon Pritchard, Vice President, Executive Creative Director, and Adam Braxton, Vice President of Strategic Insight.

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11 Need-to-Know Tips for Mastering Branded Lists

Lists have long been a way to tell stories and categorize information for readers, dating as far back as the 1800s. Here are 11 other tips and tricks to consider when adding lists to your content marketing mix.

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