SEO Best Practices Infographic

SEO Best Practices

Follow this guide to help optimize your website for success with search engines.

Traditional SEO best practices are fairly similar to those used for mobile SEO. Whether the search is conducted on a smartphone or a desktop (yes, people still use desktops), the end goal is the same. Everyone wants to be the king or queen of the rankings.

Getting your page to No. 1 in search rankings is not an exact science. While there’s no set formula for success, there are several SEO best practices you can follow to help improve your rankings and get your content in front of the right searchers.

Follow the tips outlined in this infographic to learn how to optimize your website through technical SEO best practices and content-specific recommendations. Topics included are:

Keyword Selection

Choosing the right keyword is about more than picking a word with high search volume. It’s important to consider the goal of the page and the intent of the searcher. All of the SEO best practices in this infographic use the primary keyword as their guiding light.

Technical Elements

Search engines use a website’s code to help them understand what a page is about and to display the correct information on search results pages. These technical SEO best practices will help your page rank higher.


Content is about more than just the words on a page. It includes images, video and audio as well as copy. Follow these SEO best practices to ensure content is playing its part in helping your website rank highly with search engines.

Now that you’re done reading, click here to download the PDF version to have a quick reference for your next SEO audit or content-creation session.

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