FOUR SEASONS
The one time when lingering guests are a good thing
The one time when lingering guests are a good thing
Getting luxury travelers to luxuriate again
Four Seasons Hotels & Resorts is the name in luxury travel, but there was still a need to build a loyal brand following of travelers who consistently return for the Four Seasons experience.
Luxury must have a narrative. In order to capture and serve the needs of discerning and desirable consumers, you must present them with a compelling reason to engage with the brand.
With a repertoire of award-winning content and creative, Pace has provided the tools the Four Seasons brand needs to interact with consumers at every point throughout the customer journey.
$14.7Mannual online magazine driven revenue
2xtraffic from the online magazine was twice as likely to book a reservation vs. site-wide averages
9.1Mannual pageviews to content
41%increase in newsletter open rate (35% vs. 21% benchmark)
