Isabel began her career on the client side, partnering with agencies on brand development, advertising, and digital design. Her pivot to agency life merged an analytical mindset with curiosity, a love of learning, and an entrepreneurial spirit. With an MBA and 20+ years of experience, she has led multichannel programs and campaigns for global brands including P&G, 3M, Verizon, Nasdaq, and PepsiCo. A strategic thinker and creative problem solver, Isabel is known for elevating teams and driving business growth.
As a Managing Director, she oversees a portfolio of project managers, strategists, and creatives—delivering bold ideas, seamless execution, and measurable impact. Based just outside New York City in Maplewood, NJ, she’s also an active community member, championing arts and education initiatives. Outside of work, Isabel can be found shuttling her kids to activities, training with her running group, flowing through hot yoga, or antique hunting in the Hudson Valley.
I love that I get to learn about different industries and brands to help solve their unique challenges or meet their ambitious objectives. When I get a Pace team behind an exciting marketing challenge, that is when the magic happens.