Diane: Who knew that Tim Tebow would deliver the most entertaining performance by an NFL player this Super Bowl Sunday?
Mackenzie: This is a clever commercial. I never liked Tebow, but like the Radio Shack ad, I appreciate when people can make fun of themselves. T-Mobile found a fun way of introducing a great new program.
Brittany: T-Mobile integrated their “no contract” program into the plot in a way that felt funny, not forced. Does this mean that #tebowing is no longer a thing?
All in all, the Super Bowl XLVIII commercials were good, but we were hoping for great. The average cost of a 2014 Super Bowl commercial was $4 million (around the same cost of the 2013 games)—do you know how much content marketing you can score with that price tag? The Content Marketing Institute outlined in 2012 just how much content you can get for that amount of money.
Which Super Bowl XLVIII commercials created buzz around your office? Share your favorites with us below!